Creating a solid marketing list will not only help you make more sales it will also increase the efficiency of your office. Sometimes the best way to create a supercharged marketing list is by combining a couple of different strategies.
In the insurance world nothing is more effective than combining the power of aged insurance leads with the accuracy of compiled data.
Here’s why.
You Can Create A Supercharged Marketing List
Aged insurance leads are made up of lists of consumers who are interested in certain insurance products and have initiated a quote process. Aged insurance leads are a perfect marketing solution because the individuals on the list are already interested in the products you have to offer.
Compiled data on the other hand is a collection of information on individual consumers. Essentially compiled data is a report detailing consumer’s credit history, purchase history, location, income, family size and more.
Since compiled data and aged insurance leads can be niched down, the combination of the two ensures that your entire marketing list is filled with only the best candidates.
Let’s look at just a few of the benefits of using compiled data and aged insurance leads together.
You Can Market Your Best Products
Is there one insurance product that you highly favor over everything else? If you’ve found the company that you love doing business with, along with an insurance product that you think everyone needs your souped up marketing list can help.
Since both aged insurance leads and compiled data can be narrowed down by several factors, you can search your marketing list for the perfect candidates. And, since you now have a huge list of ideal prospects you should have no problem closing sales.
Now you don’t have to worry about presenting complicated products or working with companies you dislike. Your marketing list will give you the edge you need to find customers for your favorite products.
You Can Use Your Preferred Marketing Method
Some insurance agents like to send out letters, some prefer cards, and some emails. Everyone’s preferences are different. By using your new power list you’ll be able to secure a plethora of contact information for ideal prospects. This means you can contact your prospects in what you believe to be the most efficient route.
Of course your preferred method doesn’t always mean it’s the ideal prospects preferred method. If your first attempt doesn’t yield results you can experiment with your marketing campaigns until you get noticed.
You Can Learn About Your Prospects
You can cross reference your list to see if you have any matches for compiled data and aged insurance leads. If you do you’ll be able to see which insurance products your prospects are interested in, their credit history, income level, occupations, and much more. You can then match this information to a relevant insurance product and market from there. Since you know so much about the prospect you can develop a personalized approach that is far more effective.
Aged leads combined with compiled data can help you create the ultimate marketing list and give you a competitive edge.
There is an array of advantages to filling in your aged insurance leads with the specifics of compiled data. A combination of these methods along with a personalized marketing approach will bring you the success you deserve.